From March 6 to 9, 2025, the 2025 Quy Nhon International Outdoor Lifestyle Fair (Q-FAIR 2025) will officially take place at Nguyen Tat Thanh Square in Quy Nhon City, Binh Dinh Province, organized by the People’s Committee of Binh Dinh Province, the Ministry of Industry and Trade, the Ministry of Agriculture and Environment, and the Binh Dinh Timber and Forest Products Association. This marks the second consecutive year the event has been held in Quy Nhon, with the goal of establishing the locality as a leading regional center for outdoor furniture production and promoting the “Binh Dinh Wood Products” brand to the international market.

Scale of This Year's Trade Show

Q-FAIR 2025 is being organized on a grander and more professional scale than in previous years, featuring over 1,200 booths across an area of 30,000 square meters, with participation from more than 100 domestic and international wood industry companies specializing in outdoor products that cater to modern lifestyles around the world. The event attracts businesses from Vietnam, China, Taiwan, and many other countries, serving as a venue for networking and collaboration among domestic and international companies. It acts as a springboard to help Vietnamese products reach further into the global market, targeting traditional markets such as Europe, the United States, Japan, and new emerging markets.

In addition to the product exhibition area, this year’s trade show will also feature many notable side events for the wood industry, including specialized seminars on international standards, trade promotion and exports, and wood processing technology—reflecting the industry’s growing interest in sustainable development requirements and green standards for exports.

Phu Tai's Exhibition Space

At this year’s trade show, Phu Tai Joint Stock Company—with its strengths in wood production and processing—made a significant investment in its exhibition space to showcase a diverse range of indoor and outdoor wood furniture featuring many creative, modern designs, clearly demonstrating the growth potential of the wood industry within the Group’s production system.

A notable highlight at the Phú Tài booth is the collection of outdoor and indoor wooden furniture featuring quartz stone surfaces and quartz slabs—demonstrating the synergistic integration of the Group’s two core production sectors: wood and stone. This combination of materials not only creates a distinctive aesthetic but also reflects the Group’s capability to work with multiple materials—a strength not shared by every company in the industry, as most exhibitors at the trade show focus solely on a single primary material.

Significance for Phú Tài’s Development Strategy

Participating in Q-FAIR—one of the largest specialized outdoor wood furniture trade shows in the Central region—is an opportunity for Phu Tai to directly showcase its production and design capabilities to buyers and domestic and international partners, while strengthening the Group’s position in the supply chain for export-oriented indoor and outdoor wood products. This is also an opportunity for Phu Tai to introduce its development strategy for multi-material integrated products—combining wood and stone—as a distinctive direction within the Group’s outdoor product portfolio.